ENGLISH CV

PROFILE.

I am a hard worker, creative, collective worker, adaptable, having an eye for detail.

I have management skills, problem-solving skills, full of knowledge about beer.

I’ve been working in the Brazilian beer market for 11 years, worked as a salesperson, portfolio manager, sales manager and brand manager, strategic planning, import and export. 

I provide consultancy services for other companies, training, tastings and all kinds of project involving beer.

Beer is my passion.

During this period in the market, I built a very solid network, I’ve participated directly in the construction of some brands, which are still very important here.

CERTIFIED

Certified Cicerone®

March 2020

Cicerone Certification Program

https://www.cicerone.org/int-en/users/francis-mainardi

BJCP Judge

March 2016

Employment History

Brand Manager, Cervejaria Dogma, São Paulo

September 2015 — November 2021

I took DOGMA for distribution at Multifoods, when they were starting and we turned it into a success story. Until today we work together.

– Strategic Planning

– Sales and distribution management;

– Management and training of the sales team;

– Customer relationship management; – Bar-Restaurant Brigade training

Portfolio Manager – Beverage manager, Multifoods – Multibeer Distributor, São Paulo

January 2015 — June 2021

– Planning and Development of alcoholic beverage portfolio;

– Sales and distribution management;

– Supplier relationship management;

– Customer relationship management;

– Management and training of the sales team;

– Brigade training.

Distributing several brands of beers:

Cervejaria Tupiniquim/Cervejaria Dogma/Koala San Brew/Cervejaria Coruja/Cervejaria Invicta/Cervejaria Jupiter/Cervejaria Roleta Russa.

Importing several brands of beers: Jever, Brewdog, Founders, Anderson Valley, etc.

Beer Hunter – Sales Manager, Lorch Beer Import, São Paulo

March 2013 — December 2014

Imported some beers from Belgium, USA, Germany, Denmark, Great Britain, Japan such as; Cantillon, 3Fountein, Sixpoint, Fantome, The Bruery, Struise, Hitachino, TOOL, among others.

Sales Executive, Cervejaria Colorado – Award Bebidas, São Paulo

June 2010 — March 2013

  • Fully engaged with team members to achieve the highest levels of productivity.

Education

Marketing , Universidade Mackenzie, São Paulo

January 2011

Postgraduate, Fundação Getúlio Vargas – FGV, São Paulo

January 2013 — December 2014

Business Administration – Beverage Market

Courses

Beer Sommelier, ABS-SP: Associação Brasileira de Sommeliers – SP

March 2013

Master Of Beer Styles, Instituto da Cerveja Br.

February 2015

Master Of Beer Styles, Siebel Institute of Technology

July 2017